Excellent. You are among friends. Talking into a tiny glass rectangle is objectively weird — we aren’t waiting until it magically feels normal. We’re making it normal by doing it seven times together.

You don’t need one. This isn’t a “grow 10,000 followers in a week” challenge — you’re practicing the communication skills that matter whether 20 people or 20,000 people are listening.

You don’t have to be an artist. If you make or sell physical products, whether that’s art, stationery, jewelry, ceramics, clothing, home goods, handmade products, or something else entirely, this is for you.

This is literally one of the things I’m going to prove wrong. You’re standing too close to your own life to notice what’s unusual about it — we’ll practice finding the stories hiding in things you currently consider completely ordinary.

Once you’re in, everything’s replayable — so you can catch up and go at your own pace all week. The only deadline is the door: enrollment closes Oct 18, and we start together Oct 19.

No. Phone. Window. You. That’s intentional — I’m filming the challenge the exact same way.

Seven videos you actually posted, a bank of future story ideas, your before-and-after videos, and a simple Start Here Reel you can pin to your profile. Plus the extremely useful realization that you can do this without waiting to feel ready first.

You’ll walk away with proof you can show up. If you want to keep going, I’ll share an optional offer you can purchase but that’s a ‘someday’ bonus, not the point. This week stands entirely on its own.

Showing your face isn’t a magic sales strategy, and Instagram isn’t a guaranteed customer machine.

What we’re practicing is one part you can control: when someone does find your work, giving them a reason to stop, connect, remember you, and want to stick around.