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Before you leave this page, explore the offer below. When combined with your Survival Kit, it gives you a complete, ready-to-implement strategy to keep your momentum strong for the rest of the year. 

The Truth About What Happens After Black Friday

(And Why 80% of Brands Will Crash in the Next 30 Days)

You crushed Black Friday. Revenue spiked. Traffic was insane.

Now it's December 2nd, and you're wondering what comes next.

Here's what most ecommerce founders don't realize:

Black Friday wasn't your peak. It was your starting line.

The next 6-8 weeks will make or break your entire year. And most brands are about to screw it up completely.

The 3 Mistakes That Kill Post-BFCM Momentum

 

Mistake #1: They try to "Recover" from BFCM instead of capitalizing on it 

This is the #1 reason brands crash after the Black Friday spike.

Most founders go into recovery mode:

  • "I'm exhausted."
  • "I just need a break."
  • BFCM was the win — now we coast."

This is exactly backwards.

BFCM is the peak, immediately followed by the most dangerous drop of the entire year... unless you lift the line with the right strategy.

The biggest revenue window is still ahead. But most brands think the job is done.

They try to recover instead of doubling down. And their revenue falls off a cliff.

Mistake #2: They don't build a strategy around the shipping deadline window

The period between BFCM and the shipping cutoff is one of the strongest buying windows of the entire year.

But most brands treat December 2-20 like "the comedown" when it's actually the second peak.

They let 18 of the highest-intent shopping days pass by with no:

  • Christmas positioning 
  • Gift-specific messaging
  • Shipping urgency
  • Express-upgrade promos
  • Guaranteed-delivery banners

Once the shipping cutoff hits, organic demand dies instantly. Your BFCM traffic is still warm, but if you don't activate the deadline window, you lose them forever.

Mistake #3: They completely mismanage Q5 — the most misunderstood period of the year

Q5 (Dec 20 - Jan 15) is the hidden accelerator in the holiday cycle.

But most brands treat it like a dead zone.

They assume sales are supposed to die after the shipping cutoff — so they do nothing.

Here's what they miss:

  • Boxing Day is STILL one of the highest-intent buying days
  • People are still shopping (gift cards, self-care, New Year prep)
  • New Year buying momentum is REAL

Brands think: "Everyone's on holiday. No one is shopping. We'll start fresh in January."

This is exactly how they wipe out January revenue before January even arrives.

Introducing: The Beyond Black Friday Complete System

 
 

The proven 3-phase method for turning your Black Friday spike into 6-8 extra weeks of revenue.

Instead of watching your revenue crash after BFCM, you'll extend your peak through Christmas, dominate Q5, and launch into Q1 with momentum instead of desperation.

Phase 1: The Holiday Revenue Curve (Master The Psychology) 

  • Why BFCM is the middle, not the peak
  • The dangerous December 2-20period most brands ignore
  • How to predict every rise and dip for your brands life

Phase 2: The 3 Conversion Levers (Own The Shipping Window)

  • Increase relevance (make your product a Christmas gift)
  • Increase incentive (micro-offers, 7 days of deals, new arrivals)
  • Decrease risk (shipping deadlines, express upgrades, gift cards)

Phase 3: The Q5 Revenue Engine (Turn "Dead Time" Into Your Second Peak)

  • Why Q5 isn't a dead zone (Boxing Day secrets
  • New Year relevance that actually converts
  • How to make January predictable instead of scary

Everything You Need To Execute Immediately


The Complete Training System:

The Momentum Extension Method™ Video Training

The complete 3-phase system broken down into actionable steps

The Holiday Revenue Curve cheat Sheet

Never get caught off-guard by seasonal dips again

The 3 Conversion Lever Implementation Guide

Pull these levers to create your second revenue peak

The Shipping Deadline Activation Playbook

Turn December 2-20 into your strongest window

The Q5 Revenue Engine Blueprint

Master the most misunderstood period of the year

Amazing Feature

Launch the new year with momentum, not desperation

The Holiday Revenue Calendar:

Key dates, triggers, and campaign ideas from November through January

The System Works When You're Ready To Stop Hoping & Start Following A Plan

 

Revenue doesn't die because demand disappears.

Revenue dies because founders stop running a system. If you understand the curve, you can extend your peak. If you pull the right levers, you create a second spike.

If you nail Q5, January becomes predictable.

Most brands will crash in the next 30 days because they don't know what you're about to learn.

The System Works When You're Ready To Stop Hoping & Start Following A Plan

 

You're going to spend money on ads anyway.

You're going to send emails anyway.

You're going to update your website anyway.

The question is: Will you wing it or follow a proven system?

The brands that survive post-BFCM don't get lucky. They follow a method.

This system gives you that method, plus everything you need to execute it immediately.

No guessing. No hoping. No crashing.

Get The Post-BFCM Complete System

Investment: $49

Everything you need to turn your Black Friday momentum into 6-8 extra weeks of revenue.

Instant access via email. Start implementing in minutes.

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