Stop guessing who you’re creating for and start building the “room” your art belongs in.
Build an audience that actually buys your art.
Posting consistently, but hearing crickets?
This workshop gives you clarity—fast.
Other artists aren’t more talented than you. They just know who their art is for and where those people hang out.
That’s it. That’s the whole game.
In about an hour, I walk you through a practical, artist-friendly framework to help you:
🧑🎨 See where your art fits in the marketplace
🛍️ Understand what people are already buying
👤 Clarify who your work is meant for, so you can create and sell with confidence
Less than the cost of dinner out. ☝️ Lifetime access.
By the end of this workshop, you’ll have:
A clear understanding of whether your art is subject-driven or aesthetic-driven
Confident language to describe your work without sounding salesy
A simple way to identify your artistic neighbors, so you know where you belong in the market
A Pinterest-based method to build the “room your art lives in”, so buyers can picture it in their lives
A beginner-friendly approach to keyword research, so you can see what people are already searching for without overwhelm
Does your art sell because of what it is (cats, mountains)? Or because of how it feels (moody, whimsical)?
This changes everything about how you market.
But wait — there's also a REALLY COOL BONUS
(This alone is worth the price.)
This isn’t a boring worksheet where you pretend your customer “likes yoga and drinks matcha.”
It is where you actually build your person.
A lot of artists create in isolation and then wonder why selling feels so hard.
Great art sells when people can picture it in their space, in their story, or as part of their identity.
If you've been thinking:
💭 “I don’t know who I’m trying to reach.”
💭 “My work feels unique, but I don’t know where it fits.”
💭 “I’m afraid I’m too niche… or not niche enough.”
💭 “I want to make money from my art, but I don’t want to lose my voice.”
This workshop is designed to help you find your place in the marketplace without changing who you are as an artist.
You will:
✓ Give your person a name (mine’s Charlotte Bloom and she’s obsessed with her garden)
✓ See what’s on their Pinterest boards
✓ Understand why YOUR art speaks to them
✓ Figure out where they hang out—online and in real life
Once you meet this person, everything gets easier.
When you purchase, you’ll get instant access to:
⏯️ ART + AUDIENCE WORKSHOP REPLAY (about 60 minutes)
A focused deep dive into market fit, buyer psychology, and trends—so you can choose a clear direction for your work.
🎯 AUDIENCE CLARITY & POSITIONING TOOL
A guided exercise you can reuse anytime you’re refining your focus, your messaging, or your next collection.
✍️ REFLECTION PROMPTS + ACTION STEPS
Simple prompts to help you apply this immediately—without overwhelm or overthinking.
$27 · INSTANT ACCESS
This is for you if you want to:
✓ Build an audience that feels aligned and actually responds
✓ Stop spinning and start choosing a clear direction
✓ Understand where your art fits in the marketplace
✓ Create with confidence and sell with clarity
Artists just like you are already finding clarity and momentum.
It works whether you’re:
Building
a portfolio
Selling
products
Selling
originals
Designing
surface patterns
Still figuring out
what your "thing" is
This isn’t about trend-chasing, copying other artists, or forcing yourself into a box.
This is about finding the neighborhood your work belongs in and learning how to communicate it in a way buyers understand.
Your Frequently Asked Questions Answered
Is this live or a replay?
How long is it?
Do I need an Etsy shop to use this?
Will this work if I’m a fine artist?
How long do I have access?
Ready to stop guessing and start building an audience that fits your art?
Get instant access to the workshop + ICA Generator Tool for $27.
Get Instant Workshop Access